Plastobreiz is the winner of the “Packing and packaging” category with its U CAN product concept, popular with a panel of judges comprising food industry manufacturers.
The innovation trophies organised by the CFIA in Rennes have recompensed the best innovations by food industry suppliers in the last 20 years.
The trophy rewards an in-house dynamic launched in 2012 based on our market watch, listening to customers and the study of new consumer expectations.
U CAN ConceptWhat makes the U CAN concept innovative is that it combines two products from different worlds to create a new market offer with a 2-in-1 product.
This innovation is not present on the French market and it provides a new product concept that can be used for co-branding.
U CAN is for manufacturers of the drinks and snack food sector;